Huffpost is an American news and commentary platform with a liberal trend and was the first site to win a Pulitzer Prize

Buzzfeed is acquiring Huffpost in a union set up to stimulate the growth of struggling digital publishers

The deal with all the shares will leave the US cable TV group Verizon, owner of Huffpost, with a minority stake in Buzzfeed. They will distribute content among themselves and seek an online advertising alliance.

Verizon will make an investment in Buzzfeed, which suffered a drop in advertising during the Covid-19 pandemic.

Jonah Peretti, founder of Buzzfeed, will lead the expanded company. The 46-year-old helped establish Huffpost with Arianna Huffington in 2005 before founding Buzzfeed the following year.

The site gained fame by publishing viral content before being acclaimed for its investigative reporting.

Source: The Times